Energy Minister Bullies SEO

It is not often that I read The Standard (it is a blog that is constantly negative and often wrong)

However, today they have post that is quite concerning.

Powershop is a subsidiary of Meridian Energy, an SOE. It is the most highly rated power retailer by its customers, with 92% satisfaction. On the Powershop website, there’s a blog. On this blog, the CEO of Powershop, Ari Sargent, wrote a post on the Government’s proposed electricity sector reforms. It’s insightful, adroit, politically neutral, and scathing of ironically titled Energy Minister Gerry Brownlee’s reforms. It is called: Proposed energy sector reforms likely to increase electricity prices.

In response, Brownlee launched into a bizarre public attack on the publicly-owned company saying Powershop should “come out from behind Meridian’s skirts. When Powershop manage to achieve a significant presence in the retail domain, they’ll be able to speak with a great deal more credibility and authority.”

More disturbing is what went on behind the scenes and it explains why when you go to Powershop’s blog now, the contents of the post are gone. Brownlee called Wayne Boyd, Chairman of Meridian Energy, and ranted and raved at him for several minutes about the Powershop blog post before Boyd could even get a word in. Brownlee, stepping miles beyond his power as minister, insisted that the post be removed because it didn’t suit Naitonal’s political purposes for the truth to be told.

It is a pity that the media has not picked up on this yet. Typically NZ is a country that avoids political interference in the running of our SEOs however maybe this has changed. I hope John Key tells Brownlee to pull his head in before this turns into a political shit storm.

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